TAKO since 1979: Generate 25.6% More Leads with SEO B2B Marketing

TAKO since 1979 Generate 25.6% More Leads with SEO B2B Marketing


Coming up to 2024, B2B lead generation has become an important part of the marketing and sales plans. Through the identification and cultivation of the potential customers who may show interest in your products and services, you will be able to gain more sales, optimize the cost, and maximize the ROI.

According to the latest statistics, lead generation is ranked as the top priority in marketing campaigns by 50% of marketers. Monthly lead generation is the secret to future growth and success for businesses of all stripes. 

Having been in the company since 1979, TAKO is aware of how important lead generation is to the success of companies. Our proficiency in SEO B2B marketing enables us to assist companies in generating more leads to increase conversion rates.

B2b Lead Generation

What impact does SEO B2B Marketing have on Lead Generation?

SEO B2B Marketing is a critical strategy that leads to B2B lead generation. It will aid businesses in boosting their online exposure and getting relevant leads in this manner. Search engines can provide a way to get higher rankings and new leads by using keywords in search optimization of the website and content.

Driving Quality Leads With SEO

Search engine is a major factor that is responsible for targeted leads for businesses in SEO B2B Marketing. TAKO Digital Marketing process of SEO is aimed at attracting users who search for things similar to your products or services, so as to have your website and content optimized for relevant keywords. 
Targeted strategy, in turn, results in the leads that come via SEO being more likely to be interested and qualified. This directly helps in increasing the rankings of your website in search results, thus bringing more clicks and exploration of your offerings. It helps end user to experience the site easily, through the fast loading, simple navigations and useful content.
That’s why this kind of content is known to make a positive impression on users and leads them into the engagement with your brand. The importance of SEO should not be underestimated as it is the key to receive quality leads by using targeted keywords, increased visibility, and improved user experience.
search-engine-optimization (SEO)

Increasing Brand Awareness with SEO

In SEO B2B Marketing, optimization is one of the key performance indicators that build brand awareness, hence, they are very important for the business to achieve this aim. SEO achieves this by boosting the ranking of your website and online content as they match the keywords people use to find you online.

People would feel familiar with your brand when your brand appears in search queries frequently and, hence, make the association with the search. Secondly, SEO is a technique of providing content with top quality that is beneficial to the users.

The production of useful and interesting content makes your brand look like a trustworthy expert in its field, and this will draw in your audience. As your brand grows in reputation and visibility through SEO, this leads to more recognition and familiarity among the target market. Fundamentally, it does serve as a huge tool in establishing brand identity by increasing visibility, authority and providing valuable content to your intended customers.


Comprehensive Keyword Research for SEO B2B Marketing

Expertise in Diverse Industries

Researching keywords is crucial for SEO B2B Marketing in order to attract the proper traffic and produce quality leads. When researching keywords for search engine optimization, keep the following three things in mind:

Long Tail Keywords:
When people are targeting a specific goal or have a particular query, they used more complicated phrases, called long-tail keywords(LTK) which are most relevant to their needs. Though users looking for more specific things may not have a high search volume, these are the keywords that often have higher conversion rates. An effective way of homing in on the right audience when targeting businesses involves identifying key phrases that are associated with your product or service. The specificity of your keywords (targeted) will bring in traffic which is specifically looking for your product thus high conversion rate of potential consumers.

Targeted Keywords:

Targeted keyword research is the core of lead generation because it helps to take a more narrow and purposeful tactic on attracting possible clients. Through the selection of precise words, which matter for your business, you can focus your efforts on attracting the right type of visitors, instead of trying to reach a big number of people. Thus, a targeted approach means that you get to concentrate on those who have a higher likelihood to convert into your customers. In this sense, providing the content that users are looking for gives a stronger connection with them, as it solves their problems, has a direct impact, or responds to their interests. 
The integration of these factors leads to the establishment of confidence and involvement, making it easier to develop more meaningful customer relationships. Visitors discovering your website using this keyword are more likely to turn to prospects since they are actively searching for information related to your industry or solutions, making them valuable prospects. 
Analyzing keyword performance, among other things, helps you discover what your customers are interested in and what they are looking for, and this in turn allows you to customize your message, content, and offerings to suit them. Furthermore, target keywords bring your brand to the frontline in the industry, making your optimized content to stand out among the search results.
In conclusion, you can be sure that a keyword research strategy will deliver your marketing efforts to the right audience and help you rank better due to the higher quality of leads.
Assessing Search Intent:

Being aware of the search intent behind keywords is a key strategic factor in B2B SEO. The search intent is the answer to the question why the user is searching, whether they are just looking for information, making an online purchase, or doing a commercial search. Through learning of the things that the users are searching for, you can create content that offers them the information they are looking for.

In such a case, however, if the search intent is transactional, you will be able to optimize your product pages to accomplish sales. You will achieve this goal by ensuring that your content is in sync with search intent, which will result in more users who will be your leads of good quality.




SEO Optimization for Lead Generation

SEO Optimization for Lead Generation​

For businesses hoping to draw in and convert quality leads in SEO B2B Marketing, search engine optimization is crucial. While maximizing SEO for lead creation, TAKO Digital Marketing always keeps the following three things in mind:

  1. Content Structuring for Readability 
  2. Creating Persuasive Meta Titles and Descriptions
  3. Utilization of Local SEO

Content Structuring for Readability

content structuring

In order to build content to get leads in SEO B2B Marketing , it is essential to do so in a way which is well thought out. That is, the headline should be catchy and also readable. Applying headings, subheadings, and bullet points assists in breaking down the text into smaller parts, which is beneficial in making the text easier to perceive.

Keywords are the basic reason that your content will appear in the search engine and thus, it is a must you include them in your content. Attention to structure and keywords is an approach which will help to make your content more popular among the people and search engines.

The next thing is that your content should not only be optimized technically, but also on the substance. The campaign should be more than just a visibility-enhancing exercise, but rather an opportunity to offer meaningful value to consumers. To do this, you may want to start by addressing the pain points and needs of your target audience directly. This is achieved by giving answers, perspectives, and data that is relevant for them.

Thru the use of a mixture of top content structure, smooth keyword integration, and valuable content delivery, you can interact with your audience on a deeper level. Growing engagement cultivates faith and connections. It can help users stay engaged with the content, therefore, taking actions that meet your objectives for generating leads. It is crucial to be aware of how you organize and present your content because this can help to transform passive readers into dynamic participants in your lead generation efforts.


Creating Persuasive Meta Titles and Descriptions

Meta Titles and Descriptions

The titles and descriptions that are well-written for meta tags are the decisive factors for getting clicks from search engine users. Writing attractive and short meta titles that incorporate keywords is imperative to bring the value of the material forward. The adoption of this tactic will make your website have a high ranking in the search engine results page, attracting more users to click through to your site. It is also worth mentioning that the home page should contain an introductory section that provides visitors with a glimpse of the contents of the site.

Using meta descriptions to work on will help you to make the audience more qualified and your prospective customers more numerous. Developing the above-mentioned elements, will make the online experience more friendly and convenient.


Utilization of Local SEO

Local SEO

Using local SEO tactics in their marketing might give B2B enterprises that target particular locations a competitive advantage. Make sure your website and content are optimized for location-specific keywords to boost the exposure of your business. This will draw in prospective clients in the desired region.

Optimize your Google My Business listing to increase your company’s accessibility. Additionally, incorporate up-to-date contact and address details into your website with ease.

Encourage and display client testimonials to build a favourable web image. Your company may appear more prominently in local search results with the aid of local SEO. In the targeted location, this enhanced visibility may result in the generation of quality leads. In the end, this can help your company develop and succeed over the long run.

At TAKO Digital Marketing, we redefine SEO B2B Marketing  success through cutting-edge strategies. With a proven track record, we alleviate industry pain points—65% of businesses struggle with lead generation. Our tailored solutions optimize your lead generation efforts, resulting in a 25.6% increase in conversion rates. Transform your B2B landscape with TAKO, where innovation meets tangible results.

With extensive experience, TAKO Digital Marketing has navigated the complexities of SEO B2B Marketing, leaving an indelible mark on the industry. However, behind every success story is a team of experts. TAKO Digital Marketing boasts a team of seasoned professionals, each bringing a unique skill set and a wealth of experience to the table.

TAKO Digital Marketing Best Practices in SEO B2B Marketing

best practices

There are a few recommended strategies for SEO B2B Marketing lead creation using search engine optimization. Here are some crucial actions that we regularly practice:

  1. Find the terms and phrases your target market uses to look for goods or services in your sector by conducting keyword research. Pay attention to long-tail keywords with higher intent but less competition.
  2. Improve the on-page components of your website, such as the headings, URL structures, and meta titles and descriptions. Target keywords should be organically included into your writing while maintaining its educational and useful qualities for readers.
  3. Produce useful, high-quality material that speaks to your target audience’s problems and difficulties. Produce educational materials such as case studies, whitepapers, and blog articles to showcase your expertise and draw in new clients.
  4. Develop a strong network of backlinks from respectable websites in your sector. Make requests for backlinks to your material from partners, influential people in the industry, and pertinent websites. Building backlinks and establishing your expertise may also be achieved by guest posting on websites that are compelling.
  5. Make sure your website is responsive and mobile-friendly. It’s critical to optimize your website for mobile visitors. This will draw leads and offer a seamless browsing experience. This is particularly critical given the rise in the use of mobile devices.
  6. Make sure that using your website is enjoyable for users. Boost the usability, speed, and navigation of the website. Assist visitors in completing tasks, such as completing a form or downloading a material, and in finding information.
  7. Use analytics software, such as Google Analytics, to monitor the effectiveness of your SEO campaigns. Keep an eye on important data like keyword rankings, bounce rate, conversion rate, and organic traffic. Make the most of your lead generation plan by using this data to pinpoint areas that need improvement.


We have looked at how important SEO tactics are for optimizing the creation of B2B leads. By employing optimization strategies, businesses can increase their online presence and draw in particular customers. These methods include local SEO, mobile optimization, link building, on-page optimization, and keyword research. By using these tactics, companies can connect with prospective clients who are actively looking for goods or services related to their sector. Businesses can generate authority, credibility, and a favorable user experience by optimizing their website and content.

Creating excellent leads with a higher chance of becoming customers is the ultimate objective. Putting these techniques into practice can have a big impact on a company’s lead-generation efforts and help it succeed overall. At TAKO Digital Marketing, our commitment to excellence has yielded remarkable results, with an impressive 25.6% average conversion rate.

We don’t just generate leads; we create meaningful connections. By leveraging targeted advertising, personalized approaches, and cutting-edge SEO strategies, we’ve not only attracted prospects but also propelled them toward tangible business growth.  As we navigate the competitive terrain, we recognize that success isn’t merely about numbers—it’s about fostering lasting impact. We’ve elevated brands, forged connections, and uplifted sales, making us a force to be reckoned with in Malaysia’s B2B marketing scene.

So, whether you’re a seasoned marketer or a budding entrepreneur, remember that behind every lead lies an opportunity. TAKO Digital Marketing continues to pave the way, one connection at a time.

How do I generate B2B leads on LinkedIn?

SEO, or search engine optimization, is essential for improving online exposure and directing targeted traffic to companies’ digital assets in the B2B marketing space.

TAKO has been in business since 1979, and we are aware of how crucial SEO is to B2B marketing plans. In order to rank better in search engine results pages (SERPs) for pertinent keywords and phrases that prospective B2B clients are searching for, it entails optimizing several website features.

Researching keywords, on-page optimization, technical SEO, and creating content that appeals to B2B audiences are all included in this optimization process. In the cutthroat B2B market, companies may improve their online visibility, draw in quality leads, and eventually increase conversions by utilizing SEO successfully.

Why is SEO important for B2B?

Business-to-business (B2B) success depends on SEO (search engine optimization), which promotes online exposure, focused traffic, and lead generation.

Since 1979, TAKO has acknowledged that SEO is essential to B2B marketing. Businesses can get a competitive edge, build authority, draw in quality leads, and rank higher in search results by optimizing their websites. Businesses can reach their target audience and increase conversions with TAKO since 1979 by using SEO to generate consistent organic traffic at a reasonable cost.

What is the difference between B2B and B2C SEO?

For customized marketing tactics, it is essential to distinguish between B2B (business-to-business) and B2C (business-to-consumer) SEO techniques.

TAKO has been aware of these differences since 1979. Longer sales cycles, specialized audiences, and intricate purchase decisions are the main topics of B2B SEO, which calls for extensive keyword research, content optimization, and authority building.

B2C SEO, on the other hand, focuses on rapid conversions, reaches a wider audience, and gives visual content and user experience first priority. Since 1979, TAKO has made sure that its SEO tactics are in line with the unique requirements and goals of its business-to-business (B2B) clients, efficiently generating quality leads and driving targeted traffic.

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